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The changing tastes of the Indian consumer

The changing tastes of the Indian consumer

 

The Local -> The Global -> The Glocal -> The Healthy -> The Lobal



Times have changed. The world has changed and India, connected with the world, has also changed immensely. Gone are the days we would enjoy Doordarshan with family on chai and some simple traditional local snacks. We would visit a local Indian hotel with our family relishing basic Indian yummy cuisine. During vacations we would visit our villages and our granny would indulge us in the local favorites. As a South Indian, I...


Sweet potato health benefits

Sweet potato health benefits

#didyouaddvegetables

by Snaximum

There is nothing better than to start a day by gaining some knowledge.

So we have started a series called #didyouaddvegetables. Today we talk about sweet potato and what we at #snaximum made of it.

Sweet potatoes are high in Vitamin B6, which reduces chances of many degenerative problems in the body

They are a good source of Vitamin C, which is good for cold and flu but it also aids digestion, blood cell formation and bone and...


Mere Pyar ka ras zara chakhna.. o Makhana

Mere Pyar ka ras zara chakhna.. o Makhana


Why are Makhanas good as a snack?

Makhana or fox nuts or called lotus seeds, is a water crop heavily grown in Eastern Asia. Having medicinal properties, they have been in use for more than 3000 years!

They are perfect as an in-between snack. An in-between snack is to make sure you don't feel hungry in between 2 meals.

They are low on cholesterol and low in saturated fats.

They are high on magnesium. Magnesium helps increase energy, calms nerves, helps with digestion, prevents migraine (Yeah, this is important for those who work a lot).

Makhanas are low on...


The Makhana Travel diaries part II

The Makhana Travel diaries part II

The Makhana diaries as it travels around India and inherits the various cultures and tastes from each place it stop! Find Makhana Mumbaiya, Makhana southern special, Makhana So Delhi etc.

What is the perfect product!

What is the perfect product!

What is a perfect product... we have often wondered? Something that will be the awesomest thing in the world for everyone who has it. While articles have been written that there is no such thing, we always like to think otherwise.

While it's true that each person comes with his/her own parameters in judging a product, there has got to be something that rises above all this and comes across as a perfect product.

The answer is simple. It's undoubtedly 'Food'.

It is the only commodity that caters to all 5 senses, if you give it a deeper thought.

While...